This is an era of multiple monetization options that are either free or paid or ad-funded or rental and developers can struggle to find the resources to program diverse versions of the same game title.
The AppWrapper solution from Vserv.mobi lets developers to create different payment options such as subscriptions, try & buy and pay per play. They can also connect with payment mechanisms like operator billing and credit cards. The service is similar to the popular service of Flexion in Asia and Europe.
Vodafone developers can now use the app on games offered through VStore, the operator’s Indian app store.
Jonathan Bill, SVP Business Development and Innovation, Vodafone India, said that AppWrapper is a first of its kind platform that enables free and paid App monetization models for both smart and feature phones and it will not need any coding. Developers can thus accelerate their monetization efforts and trigger innovation.