Google Play now features personalized recommendations

Last month a Recommended for You section was added by Google to its web-based Play Store.

And now a new feature has been added to the Play Store app.

It has been some time that editor’s picks and featured lists have been made available in Google Play. But this is the first time the mobile Play Store now features personalized recommendations.

The recommendations can be found in the Apps tab of Google Play. It features a mix of games and apps that individual users may like.

Things have been made more interesting by adding features where you get to see what your friends on Google+ like. The preferences of similar users and your location are used to generate recommendations for you.

And if the recommendations are not correct you can click the “uninterested” icon. This will allow the system to understand you better and offer better recommendations suited to you.

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