May
28

Cross-platform video ad solution from Tremor Video

All the brands are continuously looking out for richer content in mobile ads that can offer more engaging experience than what static banner ads can offer.

The problem that developers face is in creating a single campaign that can run across platforms and the thousands of smartphones models that people use.

Tremor Video has now launched its Mobile Creative Platform, a platform that it claims is different. It inherited the Mobile Creative Platform when it acquired Transpera in 2011. It has an easy to operate CMS that even non-technical teams can use to create ads and serve these ads to any mobile platform.

The Mobile Creative Platform can detect a device and its screen size before the ad is delivered.

Even HTML5 doesn’t make it simple to create cross-platform ads and this is where Mobile Creative Platform comes in with its rich and engaging video ads that can give users a great experience.

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