Nov
25

AdMob still the ruler in the Android advertising domain

As per the ad search firm Xyologic 50% of the top 1,000 Android app downloads in October have had an SDK from a network or mobile ad.

As per the same report, 22% of the top 1,000 Android app downloads in October have 2 or more mobile ad network SDKs.

And the good news is that AdMob, which is now owned by Google, the original mobile ad network, is still way ahead of the other networks in this space. AdMob stands at a huge 89%, way ahead of second placed Millennial Media at 34%. At third place is Inmobi at 22%, AdWhirl by AdMob at 19% and Mobclix at 15%.

The remaining 15% of the market is divided between others like AdMarvel, Burstly, Fiksu, Jumptap, Mopub, Nexage and Smaato. All these individually corner less than 3% of the overall market share. Apps with their SDKs cornered 26% of all October downloads.

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