Dec
06

580% y-on-y spike in revenue for YuMe Mobile

YuMe, the mobile video ad firm, served 1.2 billion impressions between March and September of 2012.

It supported more than 300 mobile campaigns for an excess of 80 brands. The firm obviously now wants to grow and has announced plans to enhance its European market.

Last year YuMe opened its office in London and has now officially opened its second branch in France. Its revenues from mobile ads have gone up 580% in the UK y-on-y and 450% in France in the last six months. Some of its top UK clients include Audi, EBay, Lionsgate, McDonald’s and Universal.

Owen Hanks, GM – Europe, YuMe, has asserted the importance of the company being present in both UK and France so that this enormous growth can be supported. In fact the plan is to reach beyond so that new regional advertisers and publishers can be signed up. The regional advertisers and publishers also get a global exposure.

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